Wednesday, June 5th, 2013
5 Reasons to Build a Web Business & Leave that Job!
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We talk a lot about communicating your message, worth and value to your customers, supervisors and staff. Many of our private coaching clients are existing or aspiring entrepreneurs trying to start or grow their business, and need the communication strategy to get going. Well, today, as a bonus feature, we’re offering a little extra insight for entrepreneurs thanks to our guest blogger, Michelle Glover! We’ll get your messages, communication plan, and strategies together. Michelle is now going to give you some tools and tips to help make your journey a more successful one.
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Do you have that feeling in the pit of your stomach?
You know what I’m talking about. The fear and deep dread that any day, maybe not tomorrow or the next, but sometime in the not-so-distant-future, you find yourself in the bosses’ office. His eyes avoid yours as he shuffles the papers on his desk.
“I’m afraid I’m going to have to let you go,” he says after mumbling something about fiscal cuts and outsourcing.
And you didn’t even like that job.
But if you don’t work, who will put food on the table and a roof over your heads? Who will pay for the soccer camps, school lunches, and the cute little outfit your precious baby girl has been raving about?
And if worrying about your job wasn’t enough, even with the job there is always the feeling that there are more end-of-the-month bills than money.
What would allow you to spend a little extra on those earrings you want, buy that extravagant meal with your husband or pick up a present for a friend even if it was for no reason at all?
What would give you the confidence to leave your job or rest in knowing if you lost it, you and your family would be alright?
Yep, you guessed it. I’m talking about taking the steps to become a captain of industry, bring in some extra cash and yes, maybe get rich enough to tell your boss goodbye. So, where do you begin? My suggestion is to look at the advantages of building an internet business.
Reason #1: Leverage
Traditionally, if you wanted to start your own business, you’d have to find some way to cover the “brick and mortar” costs. Whatever your time-honored business, from bakery to craft store to accounting firm, the startup costs have never been cheap. You need the building, the furniture, the computers, the inventory and enough cash to hire employees. It’s enough to give you a headache.
But for the first time in history, you can open your own internet business with almost none of these costs and the costs for running a full commercial website can be less than $200 per month.
Reason #2: Don’t Fear the Reaper (or Technology)
I know you’re thinking, “I can barely turn on my computer. How am I going to build an internet empire?”
Well, it’s all gotten so much easier.
In the past, if you wanted a website, you had to hire coders for treasure chests of cash, or sit down yourself and try to learn everything about HTML, servers, hosting and a whole bunch of other nerd words that would cause most of us to just shake our heads and say, “not for me.”
But that was then and this is now. Now, there are so many products and websites that make creating and operating a website a piece of digital cake.
Have a product and a waiting crowd? Kajabi has a system where you’ll be up and running in minutes. Want a commercial website? Check out Wix, Hub, Big Commerce, IM Creator, Weebly or squarespace. Want someone to build it for you for free and just charge for hosting? Check out Web.com.
Reason #3: The World Is Your Oyster
For the first time in history you can harness the world. Yep, you can outsource. Do you need a logo? Go to Logonerds for an inexpensive logo or if you want to spend a couple more bucks, head over to LogoBee. Or, you can use LogoMaker to design it yourself.
Don’t want to build your own website, or write your own books, or plan you SEO, or create your own art or answer you’re emails? Go to Elance or Guru where you can have great experts bid on your jobs. What if you need sales copy, articles for your website or even a whole book written? Check out Odesk or ProArticleWriting where you can get 400 word articles for as little as $4.00. For whatever you idea or niche, there is probably a service.
Reason #4: Find Your Hungry Fish
At Girl EnTREEpreneur, we use a formula for building all our businesses:
LOCATE A HUNGRY POOL OF FISH. FIND OUT WHAT THEY WANT TO EAT.
FEED THEM. FEED THEM AGAIN.
The internet makes it easy to find your hungry pool of fish. The internet is about finding markets an inch wide and a mile deep and then serving them. Free tools such as Google Keyword Tool or paid tools such as Market Samari can help you figure out your market, see what it needs and also examine competition.
Reason #5: Freedom
This one is obvious. How great it will feel when you have money coming in, even while you are sleeping? Just think of what it will be like when your boss asks you why you are quitting and you say, “My business covers my bills.”
Author: Michelle D. Glover, PhD: CEO of The Tea Tree Oil Review, a website bringing people the best tea tree product reviews, recipes and information, and Girl EnTREEpreneur, a site dedicated to showing women entrepreneurs how to build an online business one leaf at a time.
Website: http://girlentreepreneur.com/
Twitter: @enTREEpreneurz
Facebook: https://www.facebook.com/GirlEntreepreneur
Email: pepperminttopia@live.com
Tags: communication plan, Entrepreneur, Karlyn Lothery, media training, message development, Michelle Glover, presentation training, strategic communications
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